Poses for Parkinson’s is an annual fundraising event in which participants take a variety of yoga classes to understand the importance of movement and raise awareness for Parkinson’s disease. The brand identity campaign consists of a poster, lanyard, tote bag, t shirt, pin, and website. Experimental type and colorful illustrations are consistently used throughout the event collateral. 
In 2019, Poses for Parkinson’s received a Gold Addy Award and Judges Choice Award from the American Advertising Federation. 
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